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AI Cake Photos Are Creating Unrealistic Expectations For Bakers
There’s a trend growing in the cake world right now that makes me deeply uncomfortable. AI-generated cake photos. Perfectly smooth buttercream. Gravity-defying florals. Faultless lighting. Hyper-realistic details. Cakes that look “better” than real life. And increasingly, people are posting them as though they are examples of their actual work. I won’t be doing it. Not because I’m anti-technology. I use AI in my business. I use it for brainstorming, admin support, structure,

Rebecca Cook
20 hours ago5 min read


How to Handle Customer Complaints in a Cake Business (Without It Knocking Your Confidence)
Customer complaints are one of the hardest parts of running a cake business. Not because they happen all the time—but because when they do, they feel personal. I still remember one of mine very clearly. The Red Velvet Cake I Refunded (And What It Taught Me) It was a red velvet cake. Now, full disclosure—I don’t like red velvet . Never have. If I had my way, it would probably go straight into Room 101 along with vague wording like “clarity” and those generic AI captions you se

Rebecca Cook
Apr 224 min read


Why I Freeze My Cake Sponges (and How It Supports My Cake Business Workflow)
Why freezing can help your business workflow

Rebecca Cook
Apr 213 min read
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